Get our FREE Newsletter!


First Name


Yoga Studio Business Bookstore

Business books to help you run a successful yoga studio

Answering the question: "Which books should I start with?"

I've read many business books but clients always ask me, "Which are the best ones? What should I read first?"

This page is the answer to that question. This handful of business books are mostly geared to the small business owner. They range from books about leadership and vision to finances and management.

Most you can order directly from Amazon (with the exception of the Yoga Studio Workbook and Super Studios).

For more in-depth discovery, click on the links at the left for additional books.

Click on the book to order.

Yoga Studio Workbook

This is a "greatest hits" collection of my most popular articles written just for yoga studio owners. As an added bonus, each article includes a detailed worksheet to immediately apply the principles to your situation.

Learn how to hire outstanding instructors, create a marketing plan, and discover the top secrets to getting your studio to perform.

Super Studios Manual

Created exclusively for yoga studio owners, this is a collection of interviews with successful yoga studios from around the country.

Get the insider secrets about both starting up as well as operating a successful yoga studio from people who have done it.

  Getting Everything You Can Out Of All You've Got by Jay Abraham. This book provides some powerful strategies for boosting your career or business. Abraham believes that anyone can advance in life by tapping into hidden assets and developing the right mindset. This book shows how to get ahead by treating bosses and clients as valued friends; find better and more exciting ways of doing things; develop "unique selling propositions"; persuade people to follow your lead; master the art of selling on the telephone; craft a formal referral system; sell on the Internet; and forge strong, established business relationships.

The Obvious Expert by Mark Eldridge. Learn how to master a handful of absolutely essential marketing skills and techniques that will catapult you to a higher income. Instantly put into use the fastest and surest ways to make your expertise known to future clients. Generate huge returns from networking. Diversify your marketing efforts to create new income sources. Ingeniously create your most important PR project - your own. Profit from niche sources. Use seminars and other educational marketing techniques to position yourself as The Obvious Expert.

  Innovation and Entrepreneurship by Peter Drucker. This book explains what established businesses and new ventures need to know and do to succeed in today's economy.
  Think and Grow Rich by Napoleon Hill. An absolute classic, written in the days of Andrew Carnegie. Hill's philosophy teaches you what you were never taught. Specifically: How to Recognize, Relate, Assimilate and Apply principles whereby you can achieve any goal whatsoever that doesn't violate Universal Law.
  The Cashflow Quadrant by Robert Kiyosaki. This book is essential to read if you want your studio to run well without you always in it. It reveals the strategies necessary for moving beyond just job security to greater financial security by changing your psychology around working IN the business rather than ON the business.
The One-Page Business Plan by Jim Horan. This book is more of a step-by-step manual to help you clarify your business's vision and what you want it to become. It is full of activities for you to fill out about your business and walks you through creating a reasonable, working business plan to follow.
  The E-Myth: Why Most Small Businesses Don't Work and What to Do About It by Michael Gerber A classic in the field of small business. This book will take you through the life steps of a business - infancy, adolescence, and maturity, and show you how to grow your business in a productive way.